Popularity doesn't always equal affection. Take Face book. Five hundred million people use it,but a survey conducted by Fore See Results found that among 30 websites it tracks. Facebook ranked second from the bottom for customer satisfaction. It  was also among the lowest percent of all 23 companies Foresee tracks. Perhaps its variation on the concept of "satisfying” The word "satisfice" combines the words "satisfy" and “suffice." and is meant to describe a decision-making strategy that attempts to achieve adequacy, rather than to identify an optimal solution. In the case of social media ,you go where  you likely to find your friends ,rather than the  most user friendly or the most useful   Face book is not the only satisficing option out there. The most popular smart phone in the world is the Blackberry in terms of number of users. yet a survey by research firm Change wave found that only 30 percent   of Blackberry owners were satisfied with their device. 55 percent  two years ago Drops in satisfaction can also be received. After all , what technology product has universally used and loathed than MICROSOFT  Windows? A may 2010 survey  by Foresee found that after a period of decline, more User are happier with Windows in  2010-76 percent than in any  previous survey period. If Microsoft can turn it around, so can others The main objective of the essay is